Tabitha Mwai: Newsletters help raise awareness about business, showcase expertise
So what is a newsletter?
It is a small, printed letter-size paper, or published through other means, newspaper or digest aimed for a select audience on a narrow subject, or for circulation within an organization.
WHAT ARE THE USES OF A NEWSLETTER IN BUSINESSES
- Raising awareness of your business and brand. It is a fantastic way for showcasing your expertise and promoting your products and services
- It is an excellent tool for keeping you front of mind with customers and contacts and for developing strong business relationships.
A great way to maintain contact with clients, target customers and staff while also seeking feedback and ideas.
It is ideal for boosting coverage across your target audience and introducing your business to a wider pool of potential clients.
- It can also be used for raising awareness, showcasing expertise, sharing insights and adding value to a range of contacts.
- A great way of revealing persons behind the management tittles and help open up stronger channels of communication throughout the business by building relationships between departments.
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Tabitha Mwai is a Content Creator for Digital and Mainstream media, blogger and creative writer.She also offers training on blogging and Digital Media. Tabitha is the Director of Digital Scroll Medi